Emina Jahović (pronounced [emǐːna jâːhovit͡ɕ], Serbian Cyrillic: Emina Jahović; born 15 January 1982) is a Serbian singer-songwriter, model, and actress. Born and raised in Novi Pazar, she primarily studied at the Mokranjac Music School and briefly attended Braća Karić University’s Faculty of Management in Belgrade. Her brother is Mirsad Türkcan (né Jahović). She is married to Mustafa Sandal, a leading pop star from Turkey.
Initially working as a songwriter in the late 1990s, she came to prominence after winning several festivals. Jahović’s vocal abilities captured the attention of recording artist Dino Merlin. In 2001, Emina Jahović signed to City Records and released her debut album, Osmi dan, the following year. Though not a commercial success, the album earned critical acclaim. However, her third studio album, Vila (2008), achieved great commercial success, spawning the hit singles “Još ti se nadam”, “Med”, and “Pile moje”. Many of her songs topped the record charts in the Balkans, including “Da l’ ona zna”, “Posle mene”, “I da mogu”, and “Nedostaješ”.
Emina Jahović is popular across the entire area of Former Yugoslavia and all around Southeastern Europe. She is also known in other countries, such as Iran and is widely-recognized amongst the diaspora communities of the Former Yugoslavia in Western Europe, the United States, Canada, and Australia.
Between 2010 and 2011, she portrayed the lead role of Lale Taşkıran Ilgaz in Lale Devri, a Turkish primetime tv-series that still airs on FOX. Debuted on Show TV, the series was broadcast in syndication in more than 30 countries.
As a prominent artist of Serbia, she was announced as the first official coach of The Voice Srbija (“The Voice Serbia”). The show premiered in September 2013. Her husband Mustafa Sandal also served as a judge for the first two seasons of The Voice Turkey from 2011 through 2013. Since The Voice Serbia was put on hiatus, Emina took a role as a judge on the first series of X Factor Adria.